Think about which aspects you would be interested in if you were a user searching for this kind of app. Likewise, you should get to know the difference between publishing an app on the Apple App Store or the Google Play Store. The Apple App Store condenses your store description into three lines, or roughly 255 characters long, into what is traditionally known as “above the fold” content. Focus on the main value proposition of your app. If you’ve won an award before, mention it. Also, be aware that Google doesn’t allow user testimonials in its Play Store descriptions. If you’d like to streamline and improve your mobile app development process, try out our mobile prototyping tool that brings you from app idea to fully-interactive prototypes in no time. Dive Deeper:How to Reply to Google Play ReviewsApp Title: Writing Android App Titles that Drive DownloadsApp Promo Video: How to Create a Great Promo Video for Google Play. It’s not enough to optimize your apps for search. One is to localize your description and thereby reach more markets. The best part? With these tips and advice in hand, you can feel more confident about building up a mobile app business the right way. Here’s a great example of an Apple App Store description by Todoist. Content editor, anthropologist, designer, tech and UX geek. drink when your download our app! When we were launching a beta version of our Saas web app, we picked a few beta Application Developer job description This Application Developer job description template is optimized for posting on online job boards or careers pages and easy to customize for your company. Having previous accomplishments  makes you or your company come across as expert mobile app developers and hence increases the probability of users downloading your app. This happens through various channels such as search, similar apps, and recommendations. Online content is so important that businesses are often willing to spend a fortune on hiring the best content creators to write for search engine optimization. If you’ve won an award before, mention it. Do a keyword research and look up your competitors’ strategies as well. the Full Description field, giving you space for an up to 4000 characters long app description The short description field should transport the most relevant message of your app in a nutshell. App Radar is an online tool that helps app and mobile game developers in making their apps more visible within the app stores. Be a solution to a problem that users actually face and present this in your app description. Building the app is when you get to exercise your creativity and get hands on with an innovative new mobile product. Please tell us more about your requirements. Brag away! Are they from some beta list, are they your well-known beta testers, partners, special users? One of the most important questions to elaborate upon in your app description is the question to which you should already know the answer: “What is the user problem that you’re trying to solve?”. Launching a new mobile app can be exciting and nerve-racking , almost like holding a wedding. You need to set the path that leads them to you. You wouldn’t use a ‘one design fits all’ approach for your mobile app user interface for multiple platforms. This term is mainly used in computer technologies. Ideally, the full description includes a shortlist of main features so that users can see what makes your app unique just at a glance. Also, don’t forget about your awesome app features. Make good use of those keywords in all your web and digital content. A quick look at the mobile app developer job description and duties reveals very slight differences, if any. Write a great app description 10/31/2018 2 minutes to read +1 In this article A great description can make your app stand out in the Microsoft Store and help encourage customers to download it. Mobile application developers possess an excellent working knowledge of the different platforms, both for smartphones and tablets. Also, according to Ankit Jain, former Head of Search & Discovery for Google Play, the app title is the most important piece of metadata used by Google Play’s ranking algorithm. It should give users a quick impact of what your app is about, without having to click on “read more”. There are different levels of mobile app profile optimizing both on Play store and App store. Content is king — we’re all familiar with this old adage. You have to think in terms of keywords and key phrases that a potential user might search for. If successful punchlines can be doled out in 140 characters, great app descriptions can be delivered in 255 characters. This process, of course, is a lot more complex than what I’ve demonstrated above. We know this is a lot of information and doing ASO regularly for multiple apps is a tricky and complex process. This is why we’ve developed our unique App Radar App Management & ASO Tool. It explains a real user problem and presents the app as the solution. Once completed, click Save. To see your app's APKs: Open the Play Console. You have to be consistently working hard on promoting your app and keeping up with the changes in the mobile app world. Definition: Beta testing is a final testing stage of a software before the commercial release. This is a job, App Radar can easily do for you. When it comes to writing a full description, make sure to highlight the features and functionality of your app within 3 to 4 concise attention-grabbing paragraphs. This post will not show you where to find beta testers. Now, click Add External Testers from the menu on the Google’s Play Store gives a lot more leeway when it comes to the amount of space for “above the fold” content. It’s also, To succeed in the mobile app industry, it’s important to. When you wish to be displayed in the Top Charts also, you will need some additional tons of downloads. Identify at least 5 top keywords that you’d like to be associated with your app. This field is required, and will accept up to 10,000 characters of plain text. : The only photo album app that sorts your photos by their colors. App store optimization can bring a great deal of organic traffic and downloads for mobile apps. Let’s consider what you have to keep in mind when you are about to create an app title for your app in the Google Play Store. – Yes, that’s a challenge. But just like any other aspect of a business, it requires constant reviews and improvements. You may use this domain in literature without prior coordination or asking for permission. Hybrid App | Example Some of the popular apps are: Banana Republic Financial Times App shot Bucket List Native VS Hybrid Here, I am going to compare and contrast between native app and hybrid apps - how they are different This is what “above the fold” looks like. Track ASO changes. Anyone who has been through the experience of a mobile app launch will tell you that building the app is only the first step. What’s that? We’re here to help with these tips on how to write a great app description in order to drive organic traffic and increase downloads. Get together with your team (or by yourself, if you’re a lone ranger) and write down in an ordered manner the problems to which your app is the solution. And content becomes the thing you can't get away with. You need to set the path that leads them to you. Although we do not know 100% of the ranking algorithm, there are some aspects, that definitely play an important role in Google Play Store search rankings. Example Domain This domain is for use in illustrative examples in documents. Share your Galleries with a mere tap. Users want to know how a product can help them and why they should try out your product. Problem: User wants photos to be well-presented and easy to share. Building a mobile app business is not a one-off effort that you make, after which you simply sit back, relax and await success. Solution: We built ColorAlbum app that does just that. Does your mum love you? This information fields like app title, description, or update texts (summed up with the term meta-data) have got some character limitation. All you need to do is to snap away and ColorAlbum will sort your photos according to the colors detected and present them in beautiful Color Galleries. In any case, the idea is clear. So unless you’re, copying and pasting an entire Slack conversation. Make good use of the space in your app description to extend further, starting with the best features. Again, Todoist does a fantastic job with their Google Play Store description. Start a free trial today at Proto.io. So is it possible to change the images or the text of the Update As Sam commented this behavior seems to have changed recently (maybe with iOS 11 App Store Changes?) Have you had awesome press? Opera browser beta is the best Communication app on a mobile phone this app developed by Opera is really a great app that has gained an engrossing rating on Google Play Store with 10,000,000+ installs 236,375+ user rating 4.5 out of 5 reviews. ** Pizza Palace in San Diego is the place for friends, family, and the Best Pizza in town. For further app title tips, guidelines and examples visit our free ASO Guide. Make sure the title represents the main message and brand name of your app. Select Release > Devices and versions > App bundle explorer. Example 3 Topic Title: Math Team Declared Time Commitment: 1 hours per week, 16 weeks per year Description: In my junior year, I placed first at my school in the AMC 12 competition. If your app is available in multiple languages, make sure to localize your app description, keywords, app previews, and screenshots, for each of the markets in which you offer your app. Optimize all localizations. App Radar serves you with accurate and localized app store ranking data to show you if your app can be found by potential users. How many team members will be working with App Radar? Be sure to present the content in a clear manner. App Store Optimization basically describes the process of improving your app’s visibility in mobile app stores. Get real-time data, right insights and unbeatable hints for your individual growth. Using machine learning MeowTalk instantaneously translates your cat’s meows into one of nine general cat intents; these nine intents represent cat moods and states of mind. - Get yourself the free Infographic Guide for writing the perfect App Title and Description in Google Play Store! Analysis: Not every entry in the Activities section needs to meet the 150-word limit; this entry, for example, communicates salient information about the activity in merely 15 words. Sit down and narrow down your lists of keywords. In this case, it just takes practice. But each cat also has its own unique vocalization and vocabulary of meows that goes beyond these nine general intents. We’re here to help with these tips on how to write a great app description in order to drive organic traffic and increase downloads. Search Queries in Google Play Store are the most common way, how users find relevant android apps. Be sure to speak to your target users, to address the user problem and to strike an emotional chord with the audience. Focus on what you do best: making apps & games. API Beta Find out more LOGIN OpenAI technology, just an HTTPS call away Apply our API to any language task — semantic search, summarization, sentiment analysis, content … The challenge is to maximize the potential of the app through available parameters such as search, similar … You need to know if your users can actually find your app! It’s obviously important to put a lot of effort into your app development, but when it’s time to release, you also have to think carefully about how you’re going to present it. If your app has landed some nice reviews in the media, let it be known to users who come across your app description. : User wants photos to be well-presented and easy to share. The copywriter trusted by #1 entertainment app Infuse and #1 kids app Pocket Zoo dishes on how to write an App Store description that gets more installs. You might be thinking, “I’m an engineer, not the next Shakespeare.” However, if Shakespeare were to write a mobile app description, it’s likely that no one would ever download it. Make sure, the crucial facts and best arguments about your app are clear and visible above the fold. As this may cause some confusion and can change quickly, we decided to provide you with a practical overview of character limits for most important metadata fields in the Google Play Console. TestingCatalog is a database of the best Android apps available for beta testing curated manually since 2016 We list all the popular apps that have a beta release track as well as new unreleased apps from indie devs. Again, focus on what makes your app unique and talk to your users. Writing a great app description should be no different. Also, be sure to include long-tail keywords as those could be hidden gems to gaining organic traffic. If you haven’t already done so, there is a ton of good free advice out there on how to perform keyword research. After the release of an app in the iTunes store, is it possible to change the description of the app without updating the whole app again? Description: The only photo album app that sorts your photos by their colors. Copyright 2019, Protoio, Inc. All rights reserved. Make sure your app is discovered by potential users. Anyone who has been through the experience of a mobile app launch will tell you that building the app is only the first step. Note: Android users tend to make purchasing decisions very quickly. Consider, that long app titles may get truncated on smaller devices. In the Feedback Email field, enter the email address that testers can use to contact you through the TestFlight app. Description The description field is where you can tell customers what your app does. Making the most of your beta tests requires expertly coordinating a cluster of moving parts, including selecting relevant testers, coaxing them to participate up to their potential, and extracting precise and valuable feedback from them. On top of a flawless product, you’d need an app monetization and marketing strategy. Your mobile app description is a good place to do some showing off. However, your potential users don’t know yet just how top-notch your app is. That involves the optimization of your app name, app descriptions, app page visuals and some more. Yes, developers, we hear your groans. It’s also iterative. JavaScript is not enabled in your browser. The title of your app should be unique and creative, yet clear and short. When it comes to selling a mobile app in the Google Play Store, there are many strategies to follow. Before writing an app description, it can be useful to take user’s perspective. Since the search ranking algorithm of Google Play Store handles the app title as important metadata, you should make sure, it contains one to three of the most relevant keywords describing your app’s purpose or content. Share your Galleries with a mere tap. Problem: There is no photo album app in the market right now that sorts photos by colors. In Google Play, the app description is split into two fields: The short description field should transport the most relevant message of your app in a nutshell. App Center As you go along, you’ll keep improving it until you’ve got yourself a satisfactory app description. In the Beta App Description text field, enter a description of your beta version. Then, update your app description accordingly using the effective keywords. The purpose is to make sure that the app reaches to the maximum audience organically in the stores. Refresh. There are many. <3 blues music and Wes Anderson movies. The App Radar ASO Tool is totally free. To succeed in the mobile app industry, it’s important to build a mobile app business, not just an app. : There is no photo album app in the market right now that sorts photos by colors. Having a well-written app description is an important part of that. Every online store, whether it's big or tiny relies on content to sell online. Don’t stuff your description full of keywords though, that’s just called spamming. If that is what you are . Don’t be shy to cross-promote your other apps in your app description. When publishing an app in Google Play Store, the owner has to provide some specific information about his app. You do not want, for instance, to cram all your features in one paragraph providing no visual hierarchy or content organisation. A great app description is not one that deals with metaphors and rhymes. How many competitors do you want to track? In fact, make it stand out. In between frantic mobile app testing and last-minute debugging, the last thing you want to do is sweat over some text. const {App , Construct , Stack } = require("@aws-cdk/core"); // imagine these stacks declare a bunch of related resources class ControlPlane extends Stack {} class … One you definitely need to know is App Store Optimization (ASO). Mind that there is a character limitation for app titles on Google Play Store. Find new keywords. The short description and first paragraph of the full description have the power to not only influence conversions but keyword rankings. Don’t just be a cool, new app. A good way to learn how to write for the Apple App Store is to turn to Twitter. App Store Optimization (ASO): Improve Your App Description In terms of optimizing your App Store listings (ASO) we already talked about how to choose your app name and keywords for an iPhone app, which are the most important things to do to get found by a search in the App Store. We are happy to create an individual offer for you. Keep your app name readable for the users. You can see how many days you have left for testing under the app … The App bundle explorer page features an artifact filter on the top right of the page, which you can use in conjunction with the three tabs (Details, Downloads, and Dynamic Delivery) to explore different versions and configurations of your app’s APKs on different devices. We define a beta test as the last testing stage before your app’s launch that targets real users. With the backing of a few known media outlets, the credibility of your app is bound to increase. In between frantic mobile app testing and last-minute debugging, the last thing you want to do is sweat over some text. Using Apple Beta Software Beta software, including previews and seeds, refers to a prerelease version of software that is not public and is still under development. Launching a new mobile app can be exciting and nerve-racking , almost like holding a wedding. In this post we will show you how to get started, regardless if you have a new app or an existing one. Side-Note: This article gets regularly updated and includes the latest Google Play Store changes. It should give users a quick impact of what your app is … Edit App Store Listings and Implement Keywords, Reply to user reviews and track app ratings, Make data-driven decisions for App Store ads, Gain valuable insights and continue to grow, Deliver the best results for your app clients, World of Warships Blitz Drives Up App Impressions by more than 35%, ProCamera - How we achieved +25% revenue increase for a paid camera app, How Kolibri Games Increased Installs While Saving Time On ASO Updates, Free app marketing & app growth resources, Mobile app marketing terms defined for you, Knowing that Christmas is the most consumption-intensive …, Mobile app localization for German - how & why to do…, Learn how to succeed in German-speaking markets with your …, 2020 is an exceptional year and despite of the worldwide …. For some tips on making your description stand out, see Write a great app description. 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